I came up with three idea's i decided to experiment with and take further and do some design idea's for .
1. Focus on the idea of bringing sheffield together all ages and social groups so i want the brand to emphasie togetherness.
2. music and dance is all about structure and slowing movement so i want to focus on that in the brand and the colours to be vibrant.
3. To focus on the idea of daylight twilight and into the night as threes sections and show and promote that in my brand.
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